100 Water Heroes: Habiba Al Marashi


President of Arabia CSR Network & Co-Founder and Chairperson of Emirates Environmental Group (EEG)

Habiba Al Marashi is the co-founder and Chairperson of the Emirates Environmental Group (EEG), an organisation that seeks to conserve the environment “through the means of education, action programs and community involvement.” Under Habiba’s leadership, EEG has successfully organised a range of initiatives surrounding environmental education, waste management and recycling, research and public campaigns.

In addition to her impactful work with EEG, Habiba has also launched the Arabia CSR Network, the first corporate social responsibility (CSR) network in Dubai. The Arabia CSR Network is the first multi-stakeholder collaboration that “engages small and large businesses and government institutions to strengthen their commitment to sustainable development across the Arab world.”

Habiba is also a co-founder of the Emirates Green Building Council, a board member of the UN Global Compact and President of the UN Global Compact Local Network for the GCC States.

Habiba is one of our #100WaterHeroes for her meaningful contributions to achieving environmental sustainability in the United Arab Emirates.


100 Water Heroes: Carlos Cosín


Founder and CEO of Almar Water Solutions

Carlos Cosín, founder and CEO of Almar Water Solutions, and launched the company primarily as a way to “tap into the renewable powered desalination market.” In addition to developing water desalination technology, Almar Water Solutions provides specialist involvement in the financing, design and operation of water infrastructure development.

Carlos has significant experience in the water industry and, for over 20 years, has used his skill-set to develop desalination, wastewater and recycling projects throughout the world. Carlos’ mission with Almar Water Solutions have “a clear focus on environmental and social responsibility,” that complement government-led water initiatives.

Before leading Almar Water Solutions, Carlos attained a degree in Agricultural Engineering. He continued on to work for Veolia Water Systems for seven years, following which he joined Abengoa Water between 2005 and 2016. Carlos is a significant figure in the water desalination industry, and has contributed widely to its development in recent years.

Carlos Cosín is one of our #100WaterHeroes because of his extensive knowledge surrounding water desalination, and his passion for finding a sustainable solution to the global water crisis.

Twitter: @CarlosCosinF 


100 Water Heros: Eric Firmann

Co-Founder of Re:Down

by Kelvin Trautman

by Kelvin Trautman

Eric Firmann is co-founder of Re:Down, a company that recycles down and feathers from discarded consumer goods and turns them into products such as sleeping bags, bedding and other apparel. Re:Down also up-cycles broken feathers and down fibers into effective organic fertilizers, all towards their mission of zero waste.

Eric describes passion and work with Re:Down as being a result of “the rapid evolution of mass consumption and its consequences on the environment and on our natural resources.” In Europe alone, it is estimated that annual textile waste comes up to 7,500,000 tons. Eric’s work with Re:Down is integrally linked to the global water crisis in that their recycling and zero waste focus reduces the invisible water footprint of manufacturing.

With over 20 years in the Textile industry, Eric co-founded Re:Down “in order to make this industry more sustainable and actively participate to make a better world!”

Eric’s commitment to environmental sustainability and his zero waste initiatives are why he is one of our #100WaterHeroes


Eric Firmann:



Lyon, France

100 Water Heroes: Dr. Liz Goodwin

Senior Fellow and Director of Food Loss and Waste for the World Resources Institute

by Kelvin Trautman

by Kelvin Trautman

Dr. Liz Goodwin is the World Resource Institute’s Senior Fellow and Director of Food Loss and Waste. In addition to her work with the WRI, Liz is also the Chair of the London Waste and Recycling Board (LWARB), an appointment by the Mayor of London. In 2015, Liz was awarded an OBE by the Queen for her contributions to the Business Resources Efficiency and the Environment

With a PhD in chemistry and professional background as a Scientific Researcher for the ICI, Liz began focusing on issues of environmental sustainability after “realising the vital role that care for the environment was likely to have in the future.” Liz vocally supports UN Sustainable Development Goal 12.3, whose goal is to cut global food waste in half by 2030. Through her work with the WRI, she drives a number of initiatives that assist in realising this goal.

Liz’s focus on significantly reducing food wastage is intrinsically linked to saving water - the food we eat is made up of large amounts of invisible water, with agriculture alone accounting for 92% of our global water footprint (Hoekstra & Mekonnen, 2012). This means that, when food is wasted, so is the water that went into making it.

Liz Goodwin is one of our #100WaterHeroes because of her long-standing commitment to environmental sustainability, and her tireless efforts towards making SDG 12.3 a reality by 2030.

Twitter: @LizGoodwin


Oxford, UK